高校介入大学生村官全程化培养的路径研究--基于嘉兴市200名大学生村官的调查

以嘉兴市200名在岗大学生村官为调查对象,分析了当前高校在大学生村官培养中存在的问题,同时,高校应根据大学生村官“村官前时期———村官任职期———后村官时期”三个不同成长阶段,建立“村官就业导向型在校教育———岗位技能提升型服务供给———期满流动对接型职业规划”的全程化培养机制,以推动大学生村官的有序流动。     

基于灰色关联模糊模型的黑龙江省农产品流通企业发展水平评价

利用2005—2011年黑龙江省农产品流通企业发展水平指标的年度数据,利用灰色关联度分析法与模糊综合评判法相结合构建模型,以此作为定量分析黑龙江省农产品流通企业发展水平的基础。研究表明,黑龙江省农产品流通企业发展水平处于一般状态且存在发展结构不合理的现象。     

文化背景下大学生网络培养高校社区体育志愿者的可行性及策略研究

高校培养社区体育志愿者,不仅有广泛社会支持和持续稳定的高素质人才资源,还有大学生内在动力的不断转变和国外志愿服务的成功经验,因此高校完全具有培养社区体育志愿者的可行性。高校在培养社区体育志愿者的过程中,应让大学生树立正确的志愿理念,开设有针对性的培训课程,并且积极完善志愿服务激励机制,为志愿者搭建适宜的服务平台,以保证社区体育志愿服务的长效发展。     

旅游资源调查和评价信息系统的开发

为了配合国标《旅游资源分类、调查与评价》的实施．针对旅游资源调查和评价的实际工作的需要，应用最新的地理信息技术研究开发“旅游资源调查和评价信息系统”．对于实现旅游资源调查和评价的信息化、标准化具有重大的理论与实践意义。系统通过标准信息编码来实现旅游资源数据的规范化管理，能够实现旅游资源数据共享、数据互操作，为未来在全国范围内的旅游资源比较评价提供了可能性。     

Engineering Hedonic Attributes to Generate Perceptions of Luxury: Consumer Perception of an Everyday Sound

For the last twenty years, the perception of hedonic attributes has been a problematic matter in consumer research. We argue that the perception of a hedonic product attribute should not be considered as an irreducible holistic experience, but rather as a complex set of sensory experiences, the components of which are identifiable and quantifiable. We provide evidence for this position by proposing a reliable method linking the features of product-related sound stimuli to consumer perception of hedonic attributes. To our knowledge, this study is the first of its kind offering a detailed investigation of consumer perception of everyday sounds (as opposed to music). We discuss managerial and consumer-level implications of the findings and provide an agenda for future research.     

Change Theory as an Evaluation Tool for a Community Action Board of Directors

The dynamics of a board of directors resemble those of other groups. They are either positive or negative in their flow of communication, their dispute resolution style, their problem solving ability and their ability to make decisions. This article discusses a model of change theory that is used in evaluating the effectiveness of a board of directors and assisting it to make changes for the betterment of the organization it serves.     

The “Euro Illusion”: Illusion or Fact?

The changeover to the euro elicited an upsurge of research on the effects of the new currency on consumers’ conversion strategies, price estimates, price evaluations, choices, and purchases. This research includes longitudinal surveys, interviews, and controlled experiments, both natural and in the laboratory. The present article starts with an overview of this research after which it more specifically focuses on research showing an influence of the nominal value, as expressed in different currencies, on price evaluations and consumer choice. For most countries, the transition to the euro led to a lower nominal value currency. A bias known as the “euro illusion” has been documented such that the subjective value of money is influenced in the direction of the nominal value (i.e., in most countries prices and salaries seem smaller when expressed in euros than in the old domestic currency). Although the term was coined in connection with the euro changeover, the nominal representation of a currency has been shown to influence the subjective value of money in unfamiliar currencies other than the euro. Thus, tourists travelling abroad may frequently be subject to such an illusion. Different mechanisms have been proposed to account for the euro illusion. One is the numerosity heuristic and another the anchoring-and-adjustment heuristic in conjunction with biased conversion strategies. The size of the euro illusion is influenced by trade-offs between accuracy and effort. Consistent with this hypothesis, task importance, time constraints, familiarity with the conversion strategy, complexity of the conversion strategy, mood, and attitude towards the country or the currency all influence the size of the euro illusion.     

试论平衡计分卡在基金会管理效益评估中的应用

非营利组织的管理效益始终缺乏一个科学的衡量评估体系,本文以公益基金会这一重要的非营利 组织为研究对象,借鉴平衡计分卡这一企业战略管理工具,探讨基金会管理效益评价体系和方法。     

城市公园使用状况评价(POE)应用案例研究--以北京玉渊潭公园为例

本文运用POE(post occupancy evaluation)基本研究方法,对北京玉渊潭公园做了调查研究.通过观察公园使用者的各类活动,采访公园的使用者以及发放抽样调查问卷等形式,了解北京玉渊潭公园的使用状况,并对调查所获直接、真实的信息和数据做分析、整理,得到POE评价分析报告.该报告可为玉渊潭公园改善服务设施、提高管理水平提供依据,也可为其它类似公园的设计管理提供借鉴.     

草原生态系统旅游价值的评估——以内蒙古自治区四子王旗为例

本文以内蒙古自治区四子王旗为例,利用环境与资源经济学中旅行费用法(TCM)研究草原旅游利用价值.得到四子王旗草原生态系统的旅游价值为6411.67万元人民币,是四子王旗草原旅游统计收入的12.47倍,说明草原旅游目的地蕴含着巨大的旅游价值.但是,这种价值的实现必须建立在草原旅游生态系统健康安全的基础上,需要旅游目的地选择合理的发展模式,保障生态系统安全.